Millions of Americans today work from satellite offices or telecommuting centers, while millions more choose to work at home everyday.

Employers and employees agree that telecommuting is a financially profitable workplace alternative. It saves employers time and money by reducing the need for travel and time spent in traffic jams. It also reduces costs by allowing them to hire additional staff while eliminating the need for additional office and parking space.

In 1995, Telecommute America, an advocacy group, surveyed certain companies and found that employers considered the advantages of telecommuting arrangements: higher employee morale; reduced costs in terms of office space; less stress among employees. On the part of employees, more than 75 percent say that because of fewer interruptions at home, they are more productive if they work from there. Ninety percent of employees say they can better balance their work and private life.

Because of these benefits, telework and telecommuting have been adopted by more and more sales and marketing personnel, lawyers, engineers, architects, accountants, book editors, transcribers, and dressmakers. Creative types such as designers, photographers, and writers prefer telecommuting because it gives them freedom in their working hours and styles. It also levels the field for people in remote areas, those with physical disabilities, and young or stay-at-home parents.

Benefits in reduced vehicular pollution and improved traffic have caused the US government to support telecommuting. US laws direct federal agencies to offer telecommuting options to eligible employees, or lose funding. The Clean Air Act was also amended to require companies with at least 100 employees to allow telecommuting. The Department of Transportation and the Environmental Protection Agency have teamed up for Best Workplaces for Commuters, a program that recognizes employers with, among other things, good telework programs.

Advocacy groups point out these benefits in promoting telecommuting and in educating policy makers, employers, and employees. The Telework Coalition, for example, works for legislation that supports telecommuters and teleworkers. They seek tax credit and other incentives for both employers and telecommuters. Another group called CORA (Creating Opportunities by Recognizing Abilities) provides telework opportunities to persons with disabilities, especially to veterans and their families. Teletrips, Inc., a business group, aims to implement telework programs in both public and private sectors with a view towards reduced commuter trips.

In the final analysis, the greatest benefits are to the telecommuter. Increased productivity, less stress, and more time with the family all yield a better quality of life.

When the company goes for customer advocacy roll out, the most negativity comes from the mindset of the employees itself. Since this program is all about better services to the customer. Normally the Customer Advocacy Team would be built from the managers from various departments who will have their primary responsibilities different from this program. These people will treat this program as just their secondary activity. These managers would be the big reasons if the roll out would be lagging in time. There has to be constant motivation for the team to see its goal in right perspective.

Let us see the other group of people, the top management who should be closely associated with the program. Now here are the employees whose mindset is often plagued with ego and they would delay the whole initiative if they are not been involved in the major activities of the program, There should be a constant endeavour to remind the top management that this program is not indebted to their egos.

The last in the mindset problem is the customer itself. Sometimes the mindset of the customer is conditioned in such a way that they would not be responsive to the customer advocacy initiative of the company. This problem can only be solved with the time when the company shows its persistent better customer services and advocacy initiatives.